buymyplace SaaS Product
A best-in-class digital real estate platform that empowers Australians to list, sell and rent their properties privately, saving them thousands on agent fees. The product demystifies the role of the agent by guiding vendors through a step-by-step process of listing and selling their property. Predictive logic provides recommendations to customers based on their inputs such as property type, location and budget. The product and go-to-market strategy are based on deep customer insights and behavioural economics that have already delivered significant improvement in key metrics.
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Welcome to buymyplace
Onboarding - When do you need to be on the market by?
Create listing - Title and description
Create listing - Features
Create listing - set your price
Create listing - Preview
Create listing - Your campaign recommendation
Campaign purchase - Checkout
Product Owner | New Product Delivery - Led and collaborated through the complete B2C product development lifecycle from ideation to launch, post-launch review and analysis.
Established the vision
Defined and prioritised requirements
Oversaw roadmap development
Defined and managed User Acceptance Testing
Contributing to ongoing analysis, ideation and innovation.